Cabinet Refinery
Trade partner program · Virginia

Repaint.
Reface.
Replace.

A clean lane for the dated kitchen on your project, your listing, or your client's wishlist. Finished in days, not months.

Partner overview · 2026 Richmond, VA

Cabinet Refinery exists to simplify home improvement through honest solutions, thoughtful craftsmanship, and a process people can trust.

Quality Communication Cleanliness
The opportunity

A kitchen problem you don't have to solve yourself.

Dated cabinets are one of the most common reasons a homeowner hesitates to list, a buyer walks away, or a renovation timeline gets blown up. Most of the time, they don't need a full remodel. They need the kitchen to feel new.

That's the gap we fill. When you bring us in, you keep your project moving without absorbing scope you don't want, while your client gets a finished kitchen in days, not months. We make you look good for solving a problem cleanly.

Our services

Repaint. Reface. Replace.

Three levels of kitchen makeover: same consult, same crew, same standard. We help your client land in the right tier on the first walkthrough.

Repaint

A smooth, factory-quality finish, on-site.

Refresh existing cabinets when the boxes and doors are in good shape but the look is dated. Full prep, prime, and spray.

Reface

Keep the boxes. Replace everything you see.

New doors, new drawer fronts, premium veneer applied to match. A complete style and color change without rebuilding the kitchen.

Replace

All-new cabinets in your existing layout.

Full replacement when boxes are at end-of-life, or the client wants something fundamentally different, without moving walls, plumbing, or electrical.

Every project starts with the same consult. We help your client land in the right tier.

How it runs

A four-step process. Same on every project.

No bespoke kickoff for every job. The system is the product, and the reason your timeline holds.

1

Consult

We meet the homeowner, walk the kitchen, and align on goals, budget, and which tier fits.

2

Measure

A measuring technician documents the space precisely so installation runs without surprises.

3

Install

Our crew executes (repaint, reface, or replace) on a defined timeline with daily cleanup.

4

Enjoy

Final walkthrough, punch list, hardware adjustments. Your client gets a finished kitchen, not a project to manage.

Most kitchens are complete in 3–4 days.

Operational clarity

A defined scope is a feature, not a limitation.

Clear lanes mean clean handoffs. Here's exactly where we sit on a project, and where the work hands back to your other trades.

What we do

Cabinet work, end to end.

  • Repaint cabinets on-site
  • Reface cabinets: doors, drawer fronts, veneer, hardware
  • Replace cabinets within the existing layout
  • Coordinate hardware, color matching, and finish selection
  • Daily cleanup and end-of-project walkthrough
What we don't do

Anywhere outside the cabinet box.

  • Renovations or full remodels
  • Moving walls or changing the kitchen layout
  • Relocating plumbing, gas, or electrical
  • Moving or replacing appliances
  • Demolition outside the cabinet scope

We won't try to absorb scope that belongs to your other trades, and we won't slow your timeline.

Operations

We run on systems, not heroics.

Every role on a Cabinet Refinery project (sales consultant, measuring technician, project manager, installation team) works from a documented playbook. Every step has a checklist. Every handoff has an owner.

That's why our timelines hold, work areas stay clean at the end of every day, and you can refer us without worrying about the call you don't want to get.

Crews are licensed in Virginia, insured for liability and workers' comp, uniformed, and trained to treat your client's home as a finished space.

"If a system requires heroics, the system is broken."

Cabinet Refinery Operations Manual
Leadership

A team that's been doing this long enough to do it right.

Cabinet Refinery is small on purpose. The people running the company are also the people running your project.

Owner

Bryan Sholl

Former full-scope renovator with a Virginia Beach carpentry background. Bryan founded Cabinet Refinery to deliver renovation-quality results without the cost, mess, and upheaval of a full remodel.

New York Times Vogue Apartment Therapy Dwell
Lead designer & product manager

Matt Converse

15+ years in fine woodworking and project management, with formal training in both. Matt leads design selection and ensures every project specs out cleanly before it ever reaches install.

Cabinet Refinery exists because there's a wide gap between "buy new cabinets at a big-box store" and "tear out the kitchen for a six-month remodel." We built this company to fill it.

Financing

Built-in financing through Synchrony.

Cost is the most common reason a homeowner stalls on a kitchen update. We offer financing through Synchrony (an FDIC-insured lender) with prequalification that doesn't impact credit. Your client can apply, get a decision, and start the project in the same week.

For trade partners, that means fewer "I need to talk to my spouse about the budget" conversations stalling your deal.

Synchrony FDIC-insured lender
1
Prequalify
No impact to credit.
2
Apply
Online, in minutes.
3
Decision
Same-day in most cases.
4
Pay monthly
Project starts the same week.
Service area
State of Virginia with Richmond service area highlighted
Virginia
Coverage

Serving the greater Richmond area.

If your project sits inside this footprint, we can usually be on-site for a consult within the week.

Downtown Richmond Fan / Museum District Short Pump Midlothian Glen Allen Goochland Chesterfield Henrico Mechanicsville Powhatan Ashland Varina
Project gallery

The work speaks for itself.

Same kitchen, four days later.
Reface Short Pump, VA Completed in 4 days

Let's talk about your next kitchen.

Whether you've got a listing that needs help, a project that just lost its cabinet sub, or you just want to know what we do before the next time it comes up. We'd rather have the first conversation early than late.

Repaint Reface Replace